Proximity Marketing Tutorial Series Coming Up
Written on Tuesday, May 19, 2009
I have had a few e-mail requests recently from you guys asking for ideas on specific mobile marketing scenarios.
On the one hand there are those of you that have your own businesses and are interested in using an sms marketing, proximity marketing, or other mobile marketing method to give your business a competitive edge.
On the other hand, there those of you that are in some form involved within the mobile marketing sector, or the marketing sector in general and need ideas in order to promote this marketing approach to your clients.
Somewhere in the middle, there are those of you interested to start out in the mobile marketing field, but are still exploring the possibilities and still trying to get a feel of the market in order to decide whether to proceed.
The discussions I've been having lately with some of you have triggered the idea to write up a small series of articles with ideas about mobile marketing (or proximity marketing in particular - a field I find somewhat more exciting than other now-becoming-ordinary mobile marketing approaches) in a number of different places.
Over the next few weeks I will be putting down the ideas we've been discussing in private, and sharing them with everyone else -- there's probably some value there for all of you, whatever your position in the sector.
Stay tuned for the Proximity Marketing Tutorials Series that will be interleaved with other interesting news. However, do bear with me if the news are a bit more sparse over the coming few weeks -- work and deadlines will be taking over for a short while.
The articles will cover proximity marketing ideas in the following sectors:
On the one hand there are those of you that have your own businesses and are interested in using an sms marketing, proximity marketing, or other mobile marketing method to give your business a competitive edge.
On the other hand, there those of you that are in some form involved within the mobile marketing sector, or the marketing sector in general and need ideas in order to promote this marketing approach to your clients.
Somewhere in the middle, there are those of you interested to start out in the mobile marketing field, but are still exploring the possibilities and still trying to get a feel of the market in order to decide whether to proceed.
The discussions I've been having lately with some of you have triggered the idea to write up a small series of articles with ideas about mobile marketing (or proximity marketing in particular - a field I find somewhat more exciting than other now-becoming-ordinary mobile marketing approaches) in a number of different places.
Over the next few weeks I will be putting down the ideas we've been discussing in private, and sharing them with everyone else -- there's probably some value there for all of you, whatever your position in the sector.
Stay tuned for the Proximity Marketing Tutorials Series that will be interleaved with other interesting news. However, do bear with me if the news are a bit more sparse over the coming few weeks -- work and deadlines will be taking over for a short while.
The articles will cover proximity marketing ideas in the following sectors:
- Cafeterias/Restaurants/Pubs/Clubs/Bars
- Hotels
- Stadiums
- Airports
- Malls
- Public Spaces
- Cinemas
Posted in
bluetooth marketing,
proximity marketing
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